Samsung – NX300

Commercial work at Jam @ Engine

Challenge

The Samsung NX300 is the first camera with 3g integrated. Thanks to this it is possible to share pictures  nearly in real time.
At the same time, the Samsung cameras cover a wide range of customers, from amateurs to professionals. But most of the costumer do not know about that.

Idea

Place the camera in one of the fastest and more exciting moments we can imagine, a Formula 1 pit stop.
During the pit stop, Fernando Alonso, takes a selfie and shares it on his Instagram profile creating
#thefastestselfie.

 

Samsung nx300 the fastest selfie

Samsung nx300 the fastest selfie

 

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